Apple’s new search ads are a kick in the teeth for app makers – VentureBeat

Last week, Apple put the rumors to bed and confirmed that it will introduce paid search ads to the App Store, meaning app makers can pay to have ads for their apps appear at the top of search results. This could be detrimental to many of them. Apple’s …
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Apple invites developers to Search Ads beta ahead of iOS 10 launchAppleInsider (press release) (blog)
Computerworld -CNNMoney -Christian Science Monitor -N4BB
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