Fitbit takes a second swing at smartwatches with the $199 Versa – The Verge


The Verge
Fitbit’s first “real” smartwatch, the Fitbit Ionic, didn’t sell as well as the company had hoped, but that isn’t stopping it from releasing yet another smartwatch. The new Fitbit Versa ditches Ionic’s severe-looking, hard-edged design for a gently …
How the new Versa and Ace will help Fitbit fight Apple Watch and ‘win the family’Macworld
Fitbit’s $200 Versa is a friendlier fitness smartwatch for the massesEngadget
How Fitbit Is Trying To Reboot Its Smartwatch Effort To Appeal More To WomenFortune
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