To regain advertiser trust, Facebook is tracking ads by the millisecond – Mashable


Mashable
You may scroll through something so fast on Facebook that you don’t notice it. But Facebook wants every moment to count — at least in what it presents to advertisers. The company announced Friday they will provide millisecond-level data for ads on …
Facebook to provide ad data for independent auditNasdaq
Facebook commits to audit by Media Rating Council as it looks to regain advertisers’ trustVentureBeat
Facebook agrees to audit of advertising dataCNBC
Morningstar.com
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