Apple not taking chances with ads, is too ‘vanilla’ says former ad director – AppleInsider


AppleInsider
Ken Segall, who was creative director at Chiat/Day and worked on “Think Different” and other notable Apple campaigns, questions the company’s branding and advertising, and is accusing the present creative team of giving Tim Cook “vanilla” advice.
Steve Jobs’ former ad man says Tim Cook is getting ‘vanilla’ advice that is making Apple blandBusiness Insider
‘Think Different’ campaign creator Ken Segall says Apple is ‘losing its personality’9to5Mac

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