Facebook launches comparison tool to prove Instant Articles beat mobile web – TechCrunch

One-third of all link clicks on Facebook already go to its self-hosted Instant Articles. Facebook claims they drive more referral traffic click for click because people don’t abaondon them mid-click as they do with slow-loading mobile websites. Now …
Facebook is edging higher after announcing a paid news feature (FB)Business Insider
Facebook is throwing publishers a bone in the form of more performance data on Instant ArticlesDigiday
This new Facebook analytics tool lets publishers compare their mobile and Instant Articles trafficPoynter (blog)
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