Facebook Sees Its Gen Z Audience Slipping Away to Snapchat – AdAge.com

The social network is expected to shed 18-to-24-year-old users this year for the first time, according to a new report from eMarketer, which predicts a 5.6 decline for the age group on Facebook. The analytics and data firm had already predicted a …
Facebook is losing its younger US audience to Snapchat and Instagram isn’t stopping the exodusVentureBeat
Facebook Losing Friends to Snapchat in the UKBloomberg
Is Facebook for old people? Over-55s flock in as the young leaveThe Guardian
eMarketer -CampaignLive -The Inquisitr -The Sun
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